Senior Manager, Marketing Operations

We offer a flexible working policy that empowers iManage employees to balance work and well-being. We encourage two days per week in-office collaboration, offering opportunities to learn from peers in person, while also providing the flexibility needed for a meaningful work-life balance.

Being a Senior Marketing Operations Manager at iManage means...

You will lead the development and execution of a scalable, data-driven marketing operations strategy, ensuring process efficiency, team alignment, and operational excellence across the marketing organization. You will oversee marketing technology, data, automation, and operational cadence, partnering closely with Marketing, Sales, and Revenue Operations to enable repeatable, high-impact marketing campaigns. You will play a key role in defining processes, driving cross-functional accountability (RACI), and managing operational rhythm as part of the Office of the CMO.

You will be joining and leading a team of high-performing marketers and continuing to foster an environment that promotes growth. You are process-driven and passionate about the technology that keeps our marketing team aligned with the business and functioning on a day-to-day basis.

iM Responsible For...

Marketing Operations, Technology & Process Optimization

• Defining and implementing the Marketing Operations, Technology, and Data strategy, ensuring automation and technology enhance efficiency and enable scalable execution in collaboration with Revenue Operations.
• Establishing and owning core marketing processes, ensuring a clear RACI framework across Marketing, Sales, and Revenue Operations.
• Leading end-to-end lead flow processes, working with Growth Marketing and Revenue Operations to optimize lead/account scoring, routing methodologies, and conversion metrics.
• Partnering with Marketing leaders to align technology and workflows to business objectives and customer outcomes.
• Overseeing marketing automation implementation, ensuring seamless integration with data warehouses and CRM systems in collaboration with Revenue Operations.
• Managing and continuously improving the marketing database, ensuring data consistency and governance across Marketing, Customer Success, and Revenue Operations.

Data, Insights & Performance Optimization
In partnership with the Performance Marketing Specialist:

• Delivering business analytics and insights to optimize lead capture, nurturing, and conversion across digital channels (website, email, content, paid, BDR and other channels).
• Monitoring campaign execution, data flow, and performance, providing strategic recommendations for budget allocation, resource optimization and pipeline predictability.
• Owning the marketing measurement, attribution models, and reporting, ensuring clear visibility into marketing impact and ROI.
• Standardizing key marketing metrics and dashboards, ensuring alignment with Revenue Operations and executive reporting needs.

Marketing Project Management & Operational Cadence

• Establishing and leading marketing’s operational cadence, ensuring alignment on priorities, dependencies, and resource allocation across teams.
• Driving weekly, monthly, and quarterly planning cycles, ensuring marketing leaders have the right data, insights, and processes to make informed decisions.
• Working with the project manager to implement project management best practices to ensure smooth execution of campaigns, GTM initiatives, and cross-functional programs.
• Managing marketing’s contribution to the annual planning process, working with the Office of the CMO, Legal and Procurement on budgeting, vendor management, strategic initiatives, and performance reporting.

Cross-Functional Collaboration & Enablement

• Serving as a super-user and trainer for marketing systems, ensuring marketers maximize technology capabilities.
• Partnering with IT, Sales Operations, and Revenue Operations to drive business-side implementations of marketing technologies and new processes.
• Ensuring data, reporting, and technology alignment across Marketing, Sales, Customer Success, and Revenue Operations.
• Collaborating with Marketing Leadership and Revenue Operations to streamline campaign operations and audience segmentation strategies.

Team Leadership

• Leading a mentoring a team of high performing marketers, fostering a collaborative and innovative environment that promotes growth.
• Developing clear goals, KPIs and metrics to drive team success.

iM Qualified Because I Have...

• 8+ years of experience in Marketing Operations, Demand Generation, or Performance Marketing in a B2B SaaS environment, as well as proven leadership of a high-performing team.
• Proven experience managing marketing processes, project management frameworks, and operational cadences.
• Deep expertise in marketing automation platforms (Marketo), Salesforce CRM, Demandbase, and Dreamdata.
• Strong data analysis and reporting skills, with experience in marketing attribution, lead funnel analytics, and campaign performance optimization.
• Proficiency in marketing analytics tools (Google Analytics, Power BI) and data integration strategies.
• Ability to define and enforce RACI frameworks, ensuring clear roles and accountability across marketing functions.
• Strong cross-functional leadership skills, with the ability to drive alignment between Marketing, Sales, and Revenue Operations.
• Strategic mindset, problem-solving capabilities, and a data-driven approach to decision-making.

iM Getting To…

• Join a rapidly evolving, industry-leading SaaS company on an exciting journey of growth and scalability!  
• Take on meaningful, high-impact challenges by leveraging cutting-edge technologies and best-in-class protocols to drive innovation.  
• Own my career path with our internal development framework. Ask us more about this!  
• Expand my skill set and earn certifications with unlimited access to LinkedIn Learning courses and interactive Microsoft courses & training.  
• Be part of a supportive and experienced team within a dynamic, inclusive, and encouraging culture.  
• Enjoy flexible work hours that empower me to balance personal time with professional commitments.  
• Collaborate in a modern, open-plan workspace featuring a gaming area, free snacks and drinks, and regular social events.  

iManage Is Supporting Me By...

• Creating an inclusive environment where I can help shape the culture not just by fitting in, but by adding to it. 
• Providing a market competitive salary that is applied through a consistent process, equitable for all our employees, and regularly reviewed based on industry data. 
• Rewarding me with an annual performance-based bonus. 
• Offering comprehensive Health/Vision/Dental/Life Insurance, and a 401k Retirement Savings Plan with a company match up to 4%.  
• Granting enhanced leave for expecting parents; 20 weeks 100% paid for primary leave, and 10 weeks 100% paid for secondary leave.  
• Providing me with a flexible time off policy to take the time off that I need. Be it for vacation, volunteering, celebrating holidays, spending time with family, or simply taking time to recharge and reset. 
• Having multiple company wellness days each year to prioritize mental health and well-being.  
• Providing access to RethinkCare, a global behavioral health platform that enhances personal well-being, strengthens professional resilience, and empowers parental success through expert-led training and resources.  

The overall US annual base salary range for this position is $160,000 - $250,000 Individual compensation for each candidate depends on factors such as qualifications, experience, and candidate location. This range does not include additional forms of compensation, such as bonuses or benefits. Your recruiter will provide further details about the offer range, incentives, and overall compensation during the hiring process.

iManage is committed to providing an excellent candidate experience and will never ask you to engage in recruitment activity via text and exclusively communicates from emails using the @imanage.com domain. If you have any concerns or questions about communications you have received, please send them to [email protected] so our team members can review. 

About iManage…

At iManage, we are dedicated to Making Knowledge Work™. Our intelligent, cloud-enabled, and secure platform is trusted by 4,100+ customers and 430,000 users worldwide, managing over 11 billion documents and 11 petabytes of data. We empower professionals across 65+ countries to unlock the full potential of their business content and communications.  

We are continuously innovating to solve the most complex professional challenges and enable better business outcomes; Our work is not always easy but it is ambitious and rewarding.  

So we’re looking for people who embrace challenges. People who thrive on solving problems, pushing boundaries, and collaborating with the industry’s best and brightest. That’s the iManage way. It’s how we turn the impossible into reality, empower our employees to grow, unlock their potential, and create a meaningful impact on everything we do.  

Whoever you are, whatever you do, however you work. Make it mean something at iManage. 

iManage provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.  

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

Learn more at: www.imanage.com  

Please see our privacy statement for more information on how we handle your personal data: https://imanage.com/privacy-policy/   

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